Genesis : Powered by UJA Disruptors Speaker Series, in partnership with CIJA presents:
SodaStream Canada's Rena Nickerson
Moderated by Kim Smiley, Artist, Social Entrepreneur and Genesis Board Member.
Listen to Rena Nickerson share her experiences as the General Manager of SodaStream Canada - the fastest-growing market for SodaStream, globally in 2016. As a successful marketer, Rena has led dozens of household brands, from Arm & Hammer to Maxwell House to Heinz, driving strong topline and bottom-line results as well as key consumer metrics. Now, she is redefining the beverage category while upending marketing conventions and saving up to 100 million plastic bottles & cans in Canada alone.
An Orthodox Jew, Rena enjoys being able to marry her passion for Israel with her professional expertise, building the Canadian buzz for one of Israel’s most successful consumer exports to the world.